Zepto for brands
Zepto seller onboarding and growth for FMCG brands.
Launch on Zepto and win city by city. We handle registration, catalog, city-level pricing and fill-rate, and run it as an operator.
What it is
What Zepto seller onboarding means.
Zepto seller onboarding is the process of registering your brand on Zepto, one of India's leading 10 minute delivery platforms.
Zepto's demand is intensely hyperlocal, the same product sells differently street to street and city to city, which makes pincode-level pricing and pack decisions the difference between winning and stocking out. PickQuick manages registration through go-live, then operates the account.
What we do on Zepto
We operate your brand on Zepto. City by city.
Six operating pillars, run by PickQuick as your Zepto team on the ground.
Registration and Brand Approval
Full seller registration and brand approval, documentation to activation.
City-Level Dark-Store Catalog
Catalog built to Zepto's guidelines, tuned to each city's dark-store network.
Pincode Pricing and Pack
Right price and pack per micro-market, matched to how each catchment actually buys.
Inventory and Fill-Rate
The right stock in the right city dark stores so nothing dies on the shelf.
Ads and Visibility
Search and sponsored visibility so your SKUs surface where demand is.
Account Health
Ongoing ops, reconciliation and issue resolution.
Requirements
What you need to go live on Zepto.
PickQuick assembles and submits everything. Here is the checklist so you know what to line up on your end.
- GST Registration
- PAN Card
- Business Registration
- Brand Trademark
- FSSAI License, mandatory for food and grocery
- Bank Account Details
- Professional Product Images
Timeline
How fast you go live.
7 to 14 days, typically.
Zepto seller approval typically takes 7 to 14 days with PickQuick managing the process end to end, depending on category and documentation readiness.
Commercials
What Zepto costs, and how we are paid.
Zepto's commission and commercial terms vary by category, and your real growth math depends on your SKUs, pricing and margins.
Instead of a generic figure, we run a free audit of your top SKUs and walk you through the exact commercials and the city-level opportunity on your call. PickQuick is paid on the growth we create, never a retainer.
Why PickQuick
Pincode-level operators, not advisors.
We run brands on Zepto every day, operating pricing, inventory, ads and restocking across live city dark stores. Our pincode-level demand mapping is exactly where regional brands beat national giants.
We operate brands including Gokul, Nandini and Aavin in dairy and Goldiee and Ramdev in masala.
QC Consulting
Need a computed operating plan?
PickQuick Intelligence, our demand-decision engine for Zepto, Blinkit and Instamart.
For Platforms
Are you a platform team?
Regional brand depth and consolidated monetisation for quick commerce platforms.
Guide
How to sell on Zepto as a brand
A deeper walkthrough of the process, from paperwork to shelf.
Guide
Blinkit vs Zepto for FMCG sellers
Where each platform wins, from PickQuick's operators.
FAQ
Zepto onboarding, answered.
How long does Zepto onboarding take?
Typically 7 to 14 days with PickQuick managing it, subject to category and documents.
What documents are needed to sell on Zepto?
GST, PAN, business registration, brand trademark, FSSAI (food and grocery), bank details, product images.
What commission does Zepto charge?
It varies by category. We will walk you through the exact commercials for your SKUs on a free audit call.
Do you handle city-level pricing and ops?
Yes. We resolve pricing and inventory to the dark-store catchment level.
Can you manage growth after launch?
Yes, we operate the full lifecycle, not just onboarding.
Contact
Ready to get live on Zepto?
Share your details and we will open WhatsApp with the same message pre-filled. We reply within one business day.
Opens WhatsApp with your details pre-filled. We reply within one business day.
Talk directly to PickQuick
Anuj Sahu, single point of contact for Zepto onboarding.